What, how, When, Who, Why, Where, & How Much to start your idea, business, and startup


  1. The best startup development is based on not "develop and validate," but rather "validate and develop." through MVP style development & strategy.

  2. A startup should be born in bootstrap mode, so its founders will further enhance startup experience, growth, and investment.  

  3. Startups do not need the investment to validate their business model.  

  4. Entrepreneurs should have passion & deep desire in solving a problem and realize that they are the best to provide the solution.  

  5. Investments are great, but before getting stuck in the "develop product - pitch - receive investment - and - be diluted" cycle.

  6. What makes an entrepreneur successful is their ability to continually validate, test business ideas and models and constantly adapt the model to the market.

  7. You can start up your idea within a week or two.

  8. We are here to assist you.

    1. We can help you with the process with a one-time payment $350.00  which provide you with three mobile responsive websites &  three “how to “ videos.

Now that we are over with introduction & “ask”, let's go directly with the steps.


  1. Document your idea, the best you can. Date & record it.

  2. Choose a business or brand name & but a domain. (We can assist you on this)

  3. Contact us, get NDA signed. Complete your Business model.

  4. We can help you if you want to start patenting the idea  & or trademark the name.

  5. Research the idea & find out  competition & or similar product & if  people are paying for it & how much

  6. Create your business model:

    1. This is a one-page document. Here you get what you need to start the process.

      1. Video:

      2. eBook:

      3. Sample:

      4. From to fill out:

    2. We will challenge your idea and business model, figuring out what is the best approach to your product. This may require starting over from scratch, so don't be afraid: it's all part of the process.

  7. Change to your plan.

    1. It is normal if you change & update your business model over & over again through the life of your business.

    2. About changes:

      1. Remember we are in the age of acceleration, then we have to reinvent ourselves, our plans & ideas every 4 to 5 years.

      2. What is the “age of acceleration” ? You can watch this: or read  Thomas Friedman’s book, Thank You for Being Late: An Optimist's Guide. How to be a life long learner.

  8. Through this process you want & experience two things;

  1. You want resilience; you want to be able to take a blow because you get disruptive events

  2. You want propulsion; you want to be able to move ahead you do not want to be curled up in a ball.

  1. Build an MVP: We help you to build your virtual MVP in one to two weeks & test your business model hypothesis.

    1. The minimum viable product (MVP) is a product with just enough features to gather validated learning about the product and its continued development.

What is the startup

A startup is a human institution designed to deliver a new product or service under extreme conditions of uncertainty.

A startup has 1)high impact potential  2) high levels of innovation and  3) high levels of uncertainty. If there is no innovation, it is not a startup. Startup turns to be business when start derives a wage for its founder(s).

Who are startup founders

Startup founders are entrepreneurs who are willing to live a few years of their life risking,  taking chances, developing, testing & working hard like most people won’t so that they can spend the rest of their life like most people can’t  & make a difference.

How to start

Become a solopreneur and get something to market quickly through an idea, its execution, and hustle.

  1. Idea matters. Idea practicality matters

  2. Planned strategic execution of the idea or business plan. Getting to the market  & finding if people are willing to pay you for your idea.

  3. Hustling, This applying your time, energy and anything you need to do to make money. The dream is free. The hustle is sold separately.

    1. You can't get lucky in the hustle department this is the real work.

      1. Seth Godin sent his manuscript for his book nine hundred times and got rejected before his break through.

      2. Abraham Lincoln said: Things may come to those who wait … but only the things left by those who hustle

    2. Hustle early stages really what you have to do because you don't have money, but you got the time and energy, and that's what you have to use to get your customers.

When to start

  1. Start hustling within the 2nd week after you start.

  2. & after, spend 50% of your time on product and 50% on attracting customers by inbound, outbound, influencer,  affiliate & or growth hacking marketing.

  3. Facts :

    1. You Can't sell something People Don't Know About. Then start asking &  get pre-order or build waiting or interested list.

    2. You need to find interest, traction fast;

      1. If you’re starting a company, chances are you can build a product.

        1. Almost every failed startup has a product. What failed startups don’t have are enough customers.

  4. When you get people paying you for your service and then you can look at some of the things that would cost you some money.

  5. Getting off your comfort zone and going out to those people and asking for money is probably not going to come naturally to you but it's something you have to do & if you want to succeed in business.

  6. Timing

    1. Many people are you there product, look, timing, ability to sell,  building a team and influence will determine whether or not a company will survive.

      1. Watch: The single biggest reason why startups succeed | Bill Gross -

      2. Watch: Zero To One" by Peter Thiel - VIDEO BOOK SUMMARY

    2. You want to start with a definite end date to drive you forward.

  7. Now

    1. A good reason to start now is,  you work more efficiently when you're close to a deadline. We all know this when you're ready to go on vacation


  1. In a startup no facts exist inside the building, only opinions

  2. You can get real data only from real people & your business.

  3. You have to have product market feet.


  1. People

  1. People might be telling you it's a good idea, but that's probably not true people don't know what they want until you show them and then they're forced to open their wallets

    1. Crowd Pre-selling

      1. CrowdFunding

    2. Pre-selling doesn't work in some cases but for sure can save times as a failure accelerator which can help learning & improving the product for the next round.

Our strategy & method assisting you

  1. We build you three (3) custom made mobile responsive websites;

    1. Crowd building website

    2. Nearest & dearest fundraising website

    3. Landing pages CrowdFunding website

  2. We provide you with:

    1. Three(3)  e-learning  videos to help you  to  start & get out.

    2. Business operations infrastructure to guarantee scalability

    3. Marketing & promotions.

  3. You get:

    1. Reports & analytic portals to measure success.

    2. Customized editable crowdfunding website to launch your idea

  4. We also provide you with mentors & resources assisting you with;

    1. Set target & husel

    2. Solve problem as they come.

    3. Find & build momentum & build your network.

    4. Launch your campaign

    5. Go to market & fulfillment

  5. Finally, we will fine tune the product and define the next steps together: getting an investment, growing organically, sell it to other business, merge it...the possibilities are endless and vary according to each startup context.